When a buyer Googles your firm's name and clicks through to LinkedIn, what do they see? For most B2B founders, the answer is: a profile that reads like a CV and tells them very little about whether your firm is the right choice.

Profile Optimisation is a one-off project that fixes that. The lift on a properly-optimised profile shows up in: profile views from target accounts, DM volume, comment quality on your posts, and the impression you make on the buyers researching you.

What we do

Headline rewrite (the single highest-leverage piece of text on LinkedIn). About section in your actual voice. Featured section setup with your strongest assets (case studies, press features, key projects). Experience and skills optimisation. Profile photo direction — we'll either commission a new shoot or work with what you have. Banner image design.

How we work

One-off project, fixed price. Typically 2–3 weeks from kickoff to launch. Often paired with Founder Ghostwriting as the start of a broader LinkedIn engagement.

Features Listing:

  • Headline rewrite
  • About section in your voice
  • Featured section setup with key assets
  • Experience and skills optimisation
  • Profile photo direction
  • Banner image design

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