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Link building got a bad reputation in the early 2010s because most of it was spam. In 2026, with AI systems preferentially citing content from authoritative sources, well-placed mentions and links are more valuable than ever — but the work bears no resemblance to what link building used to mean.
We don't buy links. We don't post on PBN sites. We don't run guest post campaigns on irrelevant blogs.
What we do
We get your firm mentioned and linked in the publications AI tools and Google trust: trade press features (Construction News, Building, The Manufacturer, Process Engineering, sector-specific titles), industry association profiles, well-promoted original data or research that journalists actually use, podcast appearances, and HARO-style placements where you provide expert commentary on stories journalists are writing. We also handle award submissions where they make commercial sense.
How we work
Monthly retainer targeting 4–8 quality placements per quarter. We don't promise volume — we promise placements that actually move the AI citation and authority needle.
Who it's for
Firms competing on credibility as much as price. £2–30m B2B firms where the procurement decision involves "is this firm reputable?" before "is this firm the right price?"
Features Listing:
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